Doğtaş Digital Consultancy

Consistent digital communication for an established furniture brand

We provided digital design and consultancy support for Doğtaş’s extensive communication ecosystem covering living rooms, dining rooms, bedrooms, home office and complementary furniture collections.

Scope

We worked on visual decisions, campaign communication and content presentation that preserve the brand’s design and customer-focused approach across digital touchpoints. Brand consistency and campaign flexibility were prioritised across product groups.

• Digital brand and design consultancy
• Visual direction for campaign communication
• Collection and product-focused content design
• Brand consistency across channels
• Creative assets for mobile and social media

Outcome

A flexible digital design approach was established to support Doğtaş’s strong brand perception and present product and campaign messages more consistently.